profile-pic

Nagendra Singh Rawat

Vetted Talent

Nagendra Singh Rawat

Vetted Talent

Performance Marketer with 4+ years of experience building a digital-first culture at a large corporation. Implemented new competitive analysis and consumer trend reports to increase quarterly sales by 25%. Conducting SEO, SMM, WhatsApp marketing campaigns, keyword research, DSP & SSP Advertising, etc, and successfully deploying a digital marketing budget of millions of rupees. This was done to achieve maximum ROI. Possess a deep understanding of search engine optimization and PPC for websites as well as expertise in creating relevant content.

  • Role

    Performance Marketing Manager

  • Years of Experience

    4.6 years

  • Professional Portfolio

    View here

Skillsets

  • Google Analytics - 4 Years
  • Google Adwords - 4 Years
  • Performance Marketing - 4 Years
  • SaaS - 2 Years
  • B2B - 4 Years
  • Google Merchant Centre - 4 Years
  • Campaign Management - 4 Years
  • Meta Ads - 4 Years
  • SEO - 4 Years
  • E Commerce SEO - 4 Years
  • Semrush - 4 Years
  • Social media Management - 4 Years
  • Shopify - 4 Years
  • Data Analysis - 4 Years
  • Digital Marketing - 4 Years
  • Growth Marketing
  • Leadership - 4 Years
  • Marketing Campaigns
  • Operations
  • Search Engine Marketing
  • Search Engine Optimization
  • Social Media Marketing
  • Programmatic advertising
  • E-commerce marketing
  • Digital strategy building
  • Paid acquisition
  • Creativity and problem-solving
  • Ad Operations - 4 Years
  • Analytics - 4 Years
  • Conversion Copywriting - 4 Years
  • Google Ads - 4 Years
  • Reporting - 4 Years
  • Facebook Ads - 4 Years
  • Campaign Optimization - 4 Years
  • Marketing Strategies - 4 Years
  • media analytics - 4 Years
  • Media Planning - 4 Years
  • Team management - 4 Years
  • Adobe Creative Suite - 4 Years
  • Content Creation - 4 Years
  • Google Merchant Center - 4 Years
  • Looker Studio - 4 Years
  • WordPress/Shopify - 4 Years
  • Client Relationship Management
  • Market Analysis
  • Online marketing
  • Audience engagement
  • Kpi monitoring
  • performance marketing strategy - 4 Years
  • ROI Ananlysis - 4 Years
  • Strategic leadership - 4 Years
  • Market Research - 4 Years
  • Product Launches - 4 Years
  • Product Management - 4 Years
  • Product Marketing - 4 Years
  • Product Strategy - 4 Years
  • Roadmaps - 4 Years
  • Agile - 4 Years
  • Analytical - 4 Years
  • Exposure of managing USA clients - 4 Years
  • PPC - 4 Years
  • Budget management - 4 Years
  • Client handling - 4 Years
  • Media Plans - 4 Years
  • PPT - 4 Years
  • Instagram Ads - 4 Years
  • GA4 - 4 Years
  • GTM - 4 Years
  • Shopping Ads - 4 Years
  • Ad spend - 4 Years
  • Campaign Strategy - 4 Years
  • Digital Agency - 4 Years
  • E-Commerce - 4 Years
  • Campaign optimisation - 4 Years
  • Google Analytics 4 - 4 Years
  • Meta Ads Manager - 4 Years
  • microsoft bing ads - 4 Years
  • Paid campaigns - 4 Years
  • LinkedIn Ads - 4 Years
  • Marketing Automation - 4 Years
  • Email Marketing - 4 Years
  • A/B testing - 4 Years
  • Communication Skills - 4 Years
  • Data Analytics - 4 Years
  • AI integration - 4 Years
  • Content Strategy - 4 Years
  • Marketing Strategy - 4 Years
  • Campaign performance - 4 Years
  • audience engagement
  • Creativity and problem-solving
  • E-commerce marketing
  • KPI monitoring
  • Paid acquisition
  • Programmatic advertising
  • On Page SEO - 4 Years
  • Off Page SEO - 4 Years
  • SEM - 4 Years
  • Project management - 4 Years
  • AI Tools - 4 Years
  • Research skills - 4 Years
  • Storytelling - 4 Years
  • Growth strategy - 4 Years
  • team management for EMEA - 4 Years
  • ChatGPT - 4 Years
  • retail automotive - 4 Years
  • PPC Strategies - 4 Years
  • Tableau - 4 Years
  • SQL - 4 Years
  • Clickstream data - 4 Years
  • SaaS Products - 4 Years
  • Marketing Analytics - 4 Years
  • linkedin advertising - 4 Years
  • Search Ads - 4 Years
  • Growth Strategies - 4 Years
  • Landing Pages A/B Testing - 4 Years
  • Experienced in SaaS startups - 4 Years
  • B2B SaaS - 4 Years
  • Sales Enablement - 4 Years
  • US region - 4 Years
  • Programmatic Advertising
  • Data Integration - 4 Years

Vetted For

13Skills
  • Roles & Skills
  • Results
  • Details
  • icon-skill_image
    Digital Marketing & SEO Specialist (Remote)AI Screening
  • 71%
    icon-arrow-down
  • Skills assessed :Copywriting, Email Marketing, Graphic Design, Adobe Creative Suite, Content Creation, Google Ads, Google Merchant Center, Looker Studio, Meta Ads, WordPress/Shopify, SEO
  • Score: 64/90
  • icon-skill_imageGoogle Search Ads
  • 58%
    icon-arrow-down

  • iMocha - Paid Search Technical MCQ Assessment(Level 1)

  • Score: 58/100
    icon-score

    Only 22.4% of the talents were able to score above the benchmark

  • View Detailed ReportView Report
  • icon-score

    Only 22.4% of the talents were able to score above the benchmark

card-info The objective of this assessment :

The objective of this assessment is to evaluate the effectiveness and efficiency of your paid advertising campaigns across search engines (like Google) and various social media platforms (like Facebook, Instagram, Twitter, etc.). This assessment helps to. understand how well the investment in these advertising channels is performing and whether desired goals are achieved. The assessment involves analyzing various metrics and data points to make informed decisions about your advertising strategy.

  • icon-skill_imagePaid Social Media
  • 57%
    icon-arrow-down

  • iMocha - Paid Social Technical MCQ Assessment(Level 1)

  • Score: 57/100
    icon-score

    Only 22.4% of the talents were able to score above the benchmark

  • View Detailed ReportView Report
  • icon-score

    Only 22.4% of the talents were able to score above the benchmark

card-info The objective of this assessment :

The objective of this assessment is to evaluate the effectiveness and efficiency of your paid advertising campaigns across search engines (like Google) and various social media platforms (like Facebook, Instagram, Twitter, etc.). This assessment helps to. understand how well the investment in these advertising channels is performing and whether desired goals are achieved. The assessment involves analyzing various metrics and data points to make informed decisions about your advertising strategy.

Professional Summary

4.6Years
  • Apr, 2023 - Present2 yr

    Marketer & Freelancer

    Insrawat.com/Self Employed
  • Apr, 2023 - Present2 yr

    Marketer & Freelancer

    CAREAGER, Victorious Managers Group (P) Limited
  • Apr, 2023 - Present2 yr

    Marketer & Freelancer

    iNSRawat.Com/ Self Employed
  • Mar, 2022 - Mar, 20231 yr

    Digital Marketing Manager

    BYTEEDGE Learning Pvt Ltd
  • Mar, 2023 - Jun, 2023 3 months

    Digital Marketing Associate

    Plants Kharido Pvt Ltd
  • Mar, 2023 - Jun, 2023 3 months

    Digital Marketing Associate

    CarEager, (Victorious Managers Group (P) Limited)
  • Mar, 2022 - Mar, 20231 yr

    Digital Marketing Manager

    Plants Kharido pvt ltd
  • Jan, 2022 - Jan, 2022

    Content Development Officer

    Remen Electronics Pvt Ltd
  • Jan, 2022 - Mar, 2022 2 months

    Content Development Officer

    ByteEdge Learning Pvt Ltd
  • Aug, 2020 - Oct, 2020 2 months

    Digital Marketing Intern

    Lalit Dalmia Pvt Ltd
  • Nov, 2020 - Apr, 2021 5 months

    Digital Marketing Executive

    Remen Electronics pvt ltd
  • Nov, 2020 - Jan, 2021 2 months

    Digital Marketing Executive

    Lalit Dalmia Pvt Ltd

Applications & Tools Known

  • icon-tool

    WordPress

  • icon-tool

    Amazon Advertising

  • icon-tool

    Google Tag Manager

  • icon-tool

    Google Ads

  • icon-tool

    ChatGPT

  • icon-tool

    Meta Ads Manager

  • icon-tool

    Meta Business Suite

  • icon-tool

    Google Analytics

  • icon-tool

    Twitter Ads

  • icon-tool

    Google Ad Manager

  • icon-tool

    Google Marketing Platform

  • icon-tool

    WhatsApp Marketing

  • icon-tool

    wordtune

  • icon-tool

    Bard

  • icon-tool

    Google Play Console

  • icon-tool

    Google Trends

  • icon-tool

    Canva

  • icon-tool

    BuzzSumo

  • icon-tool

    SEO

  • icon-tool

    SEM

  • icon-tool

    SMM

  • icon-tool

    PPC

  • icon-tool

    Data analysis

  • icon-tool

    Airtable

  • icon-tool

    Zoho

  • icon-tool

    Microsoft Teams

  • icon-tool

    Zoho Workplace

  • icon-tool

    zapier

  • icon-tool

    Google ad platforms

  • icon-tool

    YouTube Marketing

  • icon-tool

    Campaign Manager 360

  • icon-tool

    WooCommerce

  • icon-tool

    Facebook Ads Manager

  • icon-tool

    DV360

  • icon-tool

    Google My Business

  • icon-tool

    Google Analytics

  • icon-tool

    AdWords

  • icon-tool

    Instagram

  • icon-tool

    Facebook

  • icon-tool

    Facebook Ads Manager

  • icon-tool

    Google Analytics

  • icon-tool

    Google My Business

  • icon-tool

    DV360

Work History

4.6Years

Marketer & Freelancer

Insrawat.com/Self Employed
Apr, 2023 - Present2 yr

    N S Rawat is supporting businesses to accelerate growth.

    • Developed campaigns and specific marketing strategies for clients.
    • Work with key Line of Business and Franchise stakeholders to plan and implement performance marketing strategies to drive business growth
    • Own all paid marketing channels from end-to-end (SEO, PPC, Retargeting, Display, Native, Paid Sponsorships, etc.)
    • Results-oriented, with strong quantitative and qualitative analytical skills

    Work with various Projects like Tech, E-Commerce & Saas companies like - Hype Agency, Ninja Promo, RankdSEO, Growth Spree etc. You can check all the project mention Major Projects section doc below.

    • Drove B2B lead generation through targeted Google Adwords campaigns.
    • Maximized ROI by optimizing Google Merchant Centre listings.
    • Managed SaaS marketing campaigns to increase user acquisition and retention.
    • Analyzed data in Google Analytics to identify key performance insights.
    • Leveraged Google Analytics data to refine marketing strategies and achieve business goals.

Marketer & Freelancer

CAREAGER, Victorious Managers Group (P) Limited
Apr, 2023 - Present2 yr
    Developed and improved the capabilities of marketing strategies to 25% increase in quarterly sales. Managed all marketing channels, including SEO, PPC, Retargeting, Display, Native, and Paid Sponsorships. Contributed to the acquisition of B2C paid customers across various channels, resulting in a 6X increase in conversations.

Marketer & Freelancer

iNSRawat.Com/ Self Employed
Apr, 2023 - Present2 yr
    Executed strategies to optimize diverse paid marketing channels such as SEO, PPC, Retargeting, Display, Native, & Paid Sponsorships on Google Ads & Facebook Ads Manager resulting in increased ROI & boosted website traffic. Wrote engaging and successful marketing, advertising, and website copy. Completed in-depth reviews of market conditions and customer preferences. Conducted research to analyze customers' behavior, preferences and purchasing habits. Identified appropriate marketing channels and target customers for campaigns. Worked within budget parameters to develop and implement marketing strategies by analyzing key data and consumer demographics, increasing revenue 25%.

Digital Marketing Associate

CarEager, (Victorious Managers Group (P) Limited)
Mar, 2023 - Jun, 2023 3 months
    Utilized effective digital marketing methods to increase sales 25%. Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements. Managed all marketing channels, including SEO, PPC, Retargeting, Display, Native, and Paid Sponsorships. Contributed to the acquisition of B2C paid customers across various channels, resulting in a 6X increase in conversations. Implemented competitive analysis and consumer trend reports, contributing to a 25% increase in quarterly sales.

Digital Marketing Associate

Plants Kharido Pvt Ltd
Mar, 2023 - Jun, 2023 3 months
    Worked as a manager of the digital marketing team to develop the online presence of the Plants Nursery E-commerce aggregator platform. Achieved 6x ROI within 6 months in E-commerce by strategically managing INR160,000 monthly digital marketing budget across AdWords, Instagram, & Facebook, resulting in INR800,000 monthly revenue.

Digital Marketing Manager

BYTEEDGE Learning Pvt Ltd
Mar, 2022 - Mar, 20231 yr
    Worked as a part of content development member digital marketing team to develop the courses and online presence of the brand.

Digital Marketing Manager

Plants Kharido pvt ltd
Mar, 2022 - Mar, 20231 yr
    Budgeting & Campaign Management. Working as a manager of the digital marketing team to develop the online presence of the Plants Nursery E-commerce aggregator platform. Monitored return on investment of online and social media marketing efforts. Achieved 6x ROI within 6 months in E-commerce by strategically managing INR160,000 monthly digital marketing budget across AdWords, Instagram, & Facebook, resulting in INR800,000 monthly revenue. Developed robust conditional Email & Whatsapp campaigns based on customer interactions with the platform that improved retention. Working knowledge in technologies such as Google Products like Campaign Manager 360 & DV360. (DSP & SSP Platforms). Enhanced online sales by 25%, drove a 50% increase in website traffic, & attracted 100 new customers by optimizing Google local business listing with Google My Business, Local SEO techniques, & Google Analytics integration. Enhanced engagement, reach, & conversion rate by 20%, 30%, & 25%, respectively, through Meta pixel integration linking Shop features to seven major social media platforms.

Content Development Officer

Remen Electronics Pvt Ltd
Jan, 2022 - Jan, 2022
    Developed and improved the capabilities of E-commerce marketing campaigns and digital initiatives to enhance conversion and improve traffic by 120%. Analyzed SEO performance, conducted marketing research on competitor sites, and identified refinements to Ecommerce store and design.

Content Development Officer

ByteEdge Learning Pvt Ltd
Jan, 2022 - Mar, 2022 2 months
    Worked as a part of the content development member digital marketing team to develop the courses and online presence of the brand. Written content to develop courses for the company. Written content including blogs etc. on a daily basis for SEO; blogs.

Digital Marketing Executive

Lalit Dalmia Pvt Ltd
Nov, 2020 - Jan, 2021 2 months
    Lalit Dalmia Lehenga designs and sells modern designs for Bridal. Worked in the digital marketing team to optimize the website for SEO. Conducted extensive keyword research to find relevant keywords.

Digital Marketing Executive

Remen Electronics pvt ltd
Nov, 2020 - Apr, 2021 5 months
    Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data. Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks. Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget. Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.

Digital Marketing Intern

Lalit Dalmia Pvt Ltd
Aug, 2020 - Oct, 2020 2 months
    Prepared weekly updates and reports to track growth and success rates of marketing campaigns. Analyzed SEO outreach goals and presented findings to the marketing director. Created customized marketing materials to increase product awareness.

Achievements

  • Increased client's website traffic by 20% and improved conversion rates by 25% in the first quarter
  • 25% increase in quarterly sales at CarEager
  • 6X increase in conversations at CarEager
  • Increased repeat buying from 20% to 35% at Plants Kharido Pvt Ltd
  • Executed strategies to optimize diverse paid marketing channels resulting in increased ROI & boosted website traffic
  • Enhanced market share by 25% through strategic analysis using SWOT & competitor benchmarking tools
  • Achieved 6x ROI within 6 months in E-commerce
  • Developed robust conditional Email & Whatsapp campaigns that improved retention
  • Enhanced online sales by 25%, drove a 50% increase in website traffic, & attracted 100 new customers
  • Enhanced engagement, reach, & conversion rate by 20%, 30%, & 25%, respectively, through Meta pixel integration
  • Increased ROI & boosted website traffic at iNSRawat.Com
  • Increased sales by 25% at CarEager
  • Achieved 6x ROI within 6 months at Plants Kharido pvt ltd
  • Increased revenue 25%
  • Increased sales 25%
  • 6X increase in conversations
  • 25% increase in quarterly sales
  • 6x ROI within 6 months
  • INR800,000 monthly revenue
  • Enhanced online sales by 25%
  • 50% increase in website traffic
  • Attracted 100 new customers
  • Enhanced engagement, reach, & conversion rate by 20%, 30%, & 25%

Testimonial

Plants Kharido & Digital Sampark

Amit Kumar

I had the pleasure of working with Nagendra on various projects involving Marketing, Brand Strategy, SEO, Google Ads, and Facebook Ads. Nagendra expertise in these areas truly sets him apart. His strategic insights, coupled with a deep understanding of digital marketing trends, contributed significantly to the success of our campaigns. Narendra proficiency in Maven was particularly noteworthy, and his ability to optimize results exceeded our expectations. He is not only knowledgeable but also dedicated, consistently delivering high-quality work within specified timelines. I highly recommend Narender for anyone seeking a skilled professional in the realm of marketing and advertising. His commitment to excellence and results-driven approach make him a valuable asset to any project.

Major Projects

2Projects

All My Google Ads Projects

My Google Ads Projects
Mar, 2020 - Present5 yr 1 month
    • Here in this Doc you will find all the project I have done related to Google Ads some off the Project I'm still updating in the doc copy the below link and paste into the browser you will find the google ada sheet
    • Https://docs.google.com/document/d/1VXXTFsf5XkB_bYfnldPJl7WnY71oNzKLw-6ijsHJdVg/edit?usp=sharing

All My Meta (Facebook, Instagram) Ads Projects

My Meta Ads Projects
Mar, 2020 - Present5 yr 1 month
    • Here in this Doc you will find all the project I have done related to Meta (Facebook, Instagram) Ads some off the Project I'm still updating in the doc copy the below link and paste into the browser you will find the Meta ada sheet
    • Https://docs.google.com/document/d/11gpfCv15VkjiA1iQtJV-Re54E-9DoY-TTV3R4Udl04A/edit?usp=sharing

Education

  • PG Diploma in Digital Marketing

    Digital Deepak (2020)

  • Bachelor of Science - PCM

    Hemvati Nandan Bahuguna Garhwal University (2017)

  • PG Diploma in Digital Marketing

    Digital Deepak Online (2020)

  • PG Diploma in Digital Marketing

    LearnToday - by Digital Deepak (2020)

  • PG Diploma in Digital Marketing

    LearnToday - by Digital Deepak Online (2020)

Certifications

  • Campaign manager 360 Certification Exam

    Google (Jul, 2022)
    Credential ID : 766131

  • Google ads - Search Certification

    Google (Jan, 2024)
    Credential ID : 255476238
    Credential URL : Click here to view

  • Certified digital marketer by google

  • Content marketing certified by hubspot academy

  • Business communication masterclass certificate from upgrad

  • Digital advertising certified by hubspot academy

  • Business communication masterclass certificate by upgrad

  • Creative writing trainings certified by internshala

Interests

  • Cricket
  • Internet Surfing
  • Learning
  • Podcast Listening
  • Reading
  • Trekking
  • Travelling